New Job Ppc Executive In Uttar Pradesh

Responsibilities

• Managing Paid Campaigns on Google AdWords - Search & Display, YouTube, Bing and other Ad Networks.

• Creation of comprehensive keyword lists and mapping keywords to ad groups and landing pages, setup and monitoring of campaign bidding

• Understanding client business and requirements. Formulating strategies and road map for successful delivery of PPC campaigns.

• Campaign planning and implementation, budget management, performance review, optimization and analysis for all assigned SEM Accounts

• Set up Goals, Funnels in Google Analytics. Analyze user behavior & campaign performance.

• Reporting: Help team generating reports to analyze account performance and reporting the same to the clients on weekly and monthly basis.

• Developing recommendations based on AdWords /Analytics to drive decision making across various spectrum's of online marketing

• Identifying new channels of traffic growth across mobile and desktop

• Staying on top of current search engine news trends and Pay Per Click practices

• Ensure ads, keywords and landing pages are in alignment with the focus of the campaign.

• Role PPC /Pay Per Click Specialist Industry Type Advertising / PR / MR / Event Management Functional Area Marketing, Advertising, MR, PR, Media Planning

Requirements

• Must have expertise and have worked on campaigns across Search Ads, Mobile Ads, App installs, Display/Dynamic Ads and Shopping Ads.

• Must understand Google Tag Manager and use Google Analytics tracking (setting up Goals) for AdWords campaigns.

• Must know how to optimize campaigns based on bids and quality score.

• Must be well aware of the anatomy of a highly converting landing page and know how to setup A/B Test to ensure campaign success.

• Must know tools to analyze campaigns of competitors and benchmark performance accordingly.

• Ecommerce experience is a plus point.

• Extremely analytical and should have managed a team before.

• Focused and detail oriented.

• 1-2 years of Google AdWords experience.

• Knowledge of keyword analysis and conversion analysis.

• Knowledge of landing page analysis.

• Negative Keyword Analysis, Word, Excel, PowerPoint and Google Data Studio.

• Strong written and communication skills Strong work ethic.

Job Types: Full-time, Regular / Permanent

Salary: From ₹20,000.00 per month

Schedule:

• Day shift

Experience:

• Google AdWords: 1 year (Required)
• Facebook Advertising: 1 year (Required)

Work Remotely:

• No

Speak with the employer
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