New job Digital Marketing Manager in West Bengal

Digital Marketing Manager

Company : Durakart Marketing Pvt Ltd |
Salary : ₹20,000 - ₹30,000 a month
Location : West Bengal

Full Description

Company: Durakart Marketing Private Limited | Be Awara

Designation: Digital Marketing Manager

Office Location: South Kolkata

Position description:

About Us

Be Awara is a fashion and lifestyle brand started in 2016. It sells apparel for Men, Women & Kids through its online e-commerce website and other online marketplaces.

Position Summary

Be Awara is looking for candidates to head the Digital Marketing team and manage the portfolio for the paid marketing performance of the firm thorough various social media adverts.

What ‘Be Awara’ Can Offer You

1.Opportunity to be part of a fun, fast-growing startup with constant challenges.

2.Work with a team with people from creative, diverse backgrounds & skill sets and be a part of our dynamic growth story.

Primary Responsibilities:

1. Manage the Facebook and Google Ads campaigns, optimize, conduct analysis and delivery ROI on the same (looking for someone with a good track record of working on performance marketing campaigns)

2. Manage and review daily account responsibilities associated with Facebook ads and Google AdWords platform.

3. Generate weekly, monthly reports and key reporting tools for all ads.

4. Research and come up with new creative and copy strategies for targeting which help us.

5. CPC, CTR, ROAS and all other metrics should be part of your daily life in your last job.

6. Use web analytics dashboards, reports and key reporting tools to analyze data, identify trends and insights into the performance of the adverts to positively impact related KPI’s

7. Keep up with the industry trends and product updates in the Social Advertising space and bring in industry best practices in day-to-day operations

Required Competencies:

Values and Mindsets

  • Good understanding of consumer behavior in lifestyle, retail and fashion industry.
  • Ability to communicate well & passion for internet marketing
  • Should be able to multi-task, work on deadlines and think on one’s feet.
  • Comfortable operating in a matrix and constantly changing environment.

Required Knowledge:

Education and Experience

  • Bachelor's degree in Marketing or any related field.
  • 2 to 4 years of relevant experience in Paid Ads (Performance Marketing)
  • Experience with website analysis and using a variety of analytical tools including

Google Analytics

  • Good track record of delivering experience ROAS

Job Type: Full-time

Salary: ₹20,000.00 - ₹30,000.00 per month


  • Day shift


  • Bachelor's (Preferred)


  • Digital marketing: 1 year (Preferred)
  • total work: 1 year (Preferred)

Work Remotely:

  • No

Speak with the employer
+91 6289057367

Apply Now